Germany is the tenth country where the e-tailer is active. The company is also looking to expand into other European countries. This article first appeared in bne IntelliNews. Wildberries, Russia’s largest online retailer, has just launched in Germany. But now - in a rare move for a Russian company - it has also recently launched in Germany, Poland. Russia’s e-commerce is only starting to mature now and still has plenty of growing room.Īccording to research conducted by the global market research company Nielsen, 90 percent of Russians have made at least one online purchase in the last ten years as a result of a growing consumer trust in online stores. The success of Wildberries at home earlier prompted its expansion to former Soviet countries. During the first three months of the year Wildberries opened 800 new pick-up points, bringing the total number to 3,700, located in Russia, Belarus, Kazakhstan, Armenia, and Kyrgyzstan.įounded by Bakalchuk in 2004 with her husband Vladislav, the company has ridden the wave of Russia’s ballooning volume of online sales. Das Russian wildberries france germany ist ein bahnbrechendes Produkt, das sich durch seine besondere Ausstattung aus Performance, Aussehen und Funktionalität auszeichnet. The company linked the growth in revenues to the expansion of its product line and the development of the pick-up point chain. Widlberries also noted significant growth in online orders of footwear and other types of clothing. The highest growing segments for the company in the first quarter were electronics, office equipment and household and kitchen appliances. Its owner Tatyana Bakalchuk is Russia’s second female billionaire. Wildberries has been Russia's largest online store for three consecutive years and is one the highest-valued Russian Internet companies at $1.2 billion. The company’s trade volume reached 437.2 billion rubles ($5.6 billion) in 2020, with sales outside Russia soaring 95% to 23.7 billion rubles ($306 million).Russian online retailer Wildberries posted 85 percent year-on-year growth in revenues in the first three months of 2019 to 38.9 billion rubles ($603 million), with the number of unique users up by 89 percent. We are open to expanding cooperation with American entrepreneurs, including small and medium-sized businesses,” said Vyacheslav Ivashchenko, director of development at Wildberries.įounded by the former English teacher Tatyana Bakalchuk in 2004, Wildberries became Russia’s number one online retailer in 2017. "The online platform brings together manufacturers and sellers from different countries – Russia, Germany, France, Poland and many others. Also on rt.com Former teacher & mother of 4 becomes Russia’s 2nd female billionaire Those include clothing, shoes and accessories, beauty products, toys, electronics, books and stationery, sporting goods and household items. Wildberries offers about 5.5 million items provided by more than 40 thousand brands. “The website and the application work in English and Russian languages,” it said. The retailer is already operating in Slovakia, Ukraine, Israel, Germany, Russia, Belarus, Kazakhstan, Kyrgyzstan and Armenia.Īccording to the firm, US online shoppers may place an order both via a separate website us. and with the help of the mobile application. In January 2020, the company kicked off sales in Poland, making it the first European country in which it operates. It thus expanded its online presence to cover 14 countries around the world.Īt the end of February, Wildberries launched sales in France, Italy and Spain. A year after entering the European market, Russia’s largest online retailer Wildberries has started sales in the United States.
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